Featured work
ICON Developments
SIRAP
DAAC
Creative Victoria
Law Week 2016
Australian National Academy of Music
CNK Catering
S&A Stairs
Wake Exhibition
Strolling Players’ Spirit Lives On
Faymus
The Hugo
Dow NZ50 Retrospective
Christopher Elliott
Derek Swalwell Photographer
Sharyn Cairns
Regional Arts Victoria
Amaia
UnitingCare ReGen
42 Wills Street
The Hugo
DETAILS

The Hugo is an iconic new multi residential development in emerging Footscray. We were engaged by Faymus to create a striking identity and marketing campaign that positioned the apartments in a very unique space. It was important that we captured the spirit behind the developers vision of the awakening of Footscray and its rich culture and diversity. We titled the project Footscray Reimagined.

We commissioned local artist Andy Murray (Gatsby) to illustrate our visions of a vibrant Footscray lifestyle. The collaboration added great depth and authenticity to the project. We also engaged photographer Sayher Heffernan to capture a rare and beautifully honest side of the West.

View The Hugo website.