Establishing an icon.
ICON Developments has over 20 years of experience crafting meticulously designed spaces.
Presented with the task of creating ICON’s brand, our focus quickly shifted to creating a literal icon that would encapsulate their core values.
Website Design & Development
The result was a symmetrical hexagon that is used as a symbol of the precision and balance found throughout ICON’s projects. The geometry of the icon is also reflected in the accompanying wordmark.
Utilising a restrained colour palette and typographic style, we established a timeless and flexible brand that can be used across both company collateral as well as project material.
The icon is a reflection of the precision and balance found in the brand’s meticulously crafted spaces.