Establishing an authentic life.


Everlea is a private sanctuary of townhouses in Keysborough, developed by the accomplished team of SB&GBruce Henderson Architects, Tract, and Kathy Demos.

Inspired by Everlea’s family-orientated perspective and natural surrounds, the brand is bound by an uniquely illustrative approach.




Brand Strategy & Naming

Identity Design

Print Design

Website Design & Development

Environmental Signage


Illustration by Tom Abbiss Smith

Everlea - Branding
Family, home, community & environment.

The Everlea story that centres around the notion of ‘Establishing an authentic life’. We collaborated with UK artist Tom Abbiss Smith to create an illustrative visual language reflecting the core themes of family, home, community and environment.

This illustrative approach is a creative expression of authentic contemporary family life, the quality and individuality of the townhouse designs, as well as the lush natural surrounds.

Everlea - Brochure Cover
Everlea - Brochure

Alongside the crafted Everlea logotype, considered typography and brand language, the suite of illustrations are used to create a cohesive, vibrant and organic visual language across all customer touchpoints.

Everlea - Floor Plans
Everlea - Flipbook
Everlea - Flipbook
Everlea - Flipbook
Everlea - Hoarding

On-site signage highlights the connection between the Everlea brand and the verdant Keysborough locale.

Everlea - Hoarding
Everlea - Render