Property
A balanced perspective.
One Centre Road
Our brand campaign for boutique property development One Centre Road Brighton transformed the expected perception of balance.
We collaborated closely with Little Projects, ADDARC Architects and Jack Merlo to ensure synchronicity and a holistic brand presence.
Sector
Services
Brand Strategy & Naming
Identity Design
Art Direction
Print Design
Website Design & Development
Collaborators
Campaign photography by Lauren Bamford
Campaign photography styling by Marsha Golemac
Render & display suite styling by Christopher Elliott Design
Website
Balance can be found throughout the architecture and interiors – harmony between architecture and landscaping, a contemporary yet timeless aesthetic, and equal thought given to both elegance and comfort. These considerations imbue the residences with a sense of calm and serenity.
Everything in perfect proportion.
Working alongside the renowned team of photographer Lauren Bamford and stylist Marsha Golemac, we created a series of still life images exploring the central theme of balance.
We avoided cliché representations of balance and focused on expressing the concept through the use of light, proportion and composition.
The design of the display suite was directly informed by the One Centre Road brand, with interior styling by Christopher Elliott Design.
